CRM Lead
Centre of Excellence
Embedded Files
Company Overview:
The Cloud People - ServiceNow’s Elite Pure Play Partner Distinguishing itself as one of Northern Europe's largest pure ServiceNow organizations, The Cloud People operates exclusively on the ServiceNow platform as an Elite partner, the highest tier of partnership with ServiceNow. With a rich background in working alongside different ServiceNow partners, The Cloud People bring an unique insight and a fresh perspective to leverage the market potential as the leading ServiceNow partner in the Nordics, UK, Benelux and Germany.
The Cloud People
We are Europe’s leading pure-play ServiceNow partner, fully focused on helping enterprises simplify and automate their workflows. In just six years, we’ve grown to over 400 consultants across Europe and Brazil — and we’re still expanding.
Our culture is rooted in the Four F’s:
Fun – We enjoy ourselves and foster an inclusive, social environment.
Fair – We reward knowledge and offer clear, transparent career paths.
Focus – We focus exclusively on ServiceNow — that’s how we deliver excellence.
Future – We believe in modern, flexible, and fuss-free work that makes space for creativity.
The Cloud People have presence and offices in many counties and apply a hybrid working model.
Position Summary:
CRM Lead - Centre of Excellence and why this role matters: Enterprises are racing to connect front-office and back-office workflows — and ServiceNow CRM is powering that transformation. At The Cloud People, we already deliver world-class CSM and Field Service solutions. Now we need a commercial and strategic leader who can refine our offerings, tell compelling stories to the market, and drive adoption across six European countries.
You’ll own the go-to-market strategy, collaborate with top consultants and partners, and influence how customers experience our brand and our technology.
Key Responsibilities
The CRM Lead Centre of Excellence (CoE) will shape the future of Customer Experience on ServiceNow.
We’re looking for a visionary leader to scale and elevate our CRM and Field Service portfolio across Europe. As Centre of Excellence (CoE) Lead – CRM, you’ll set the commercial direction for one of our most strategic growth areas and help position The Cloud People as the go-to ServiceNow partner for Customer Experience and CSM.
If you’re passionate about CRM innovation, thrive at the intersection of strategy and delivery, and love scaling ideas into measurable growth — this role is your stage.
Experience & Qualifications
Own and evolve the CRM go-to-market plan across Europe.
Define ideal customer profiles, value stories, and sales enablement assets.
Empower and coach sales teams to build pipeline and win key deals.
Lead the CRM Centre of Excellence — setting priorities and nurturing capability growth.
Collaborate with Delivery Excellence to build repeatable, profitable offerings.
Represent The Cloud People at ServiceNow and industry events, webinars, and executive workshops.
Build visibility through thought leadership, use cases, and success stories that inspire clients and teams alike.
Proven experience selling, delivering, or leading ServiceNow CSM, Field Service, or enterprise CRM solutions.
Strong commercial acumen and understanding of competitive market dynamics.
Ability to translate technical features into compelling value narratives.
Confident presenter, facilitator, and relationship builder at all business levels.
Strategic mindset combined with a hands-on leadership style.
Experience leading teams, communities of practice, or solution domains.
Fluent in English — proficiency in a Nordic or Germanic language is a plus.
This is why The Cloud People have an attractive package
Lead a high-impact growth area at one of Europe’s fastest-growing ServiceNow partners.
Gain influence across sales, delivery, marketing, and partner relations.
Collaborate with industry-leading CoE heads in AI, CRM, and Autonomous IT.
Work directly with ServiceNow and major European enterprises.
Enjoy an autonomous, transparent, and high-performance culture.
Next Steps
This is an exceptional opportunity to join one of best performing ServiceNow Partner who have scale the ideal candidate will combine the Strategic vision with operational excellence to build upon the alread there CRM foundation while driving the next phase of growth. The search process will include comprehensive interviews with the recruiter, hiring managers and Leaders of The Cloud People
Testimonials and background information
https://www.longship.no/en/press-release/longship-invests-in-the-cloud-people/
https://www.computable.nl/2021/11/26/noors-cloud-people-neemt-adams-westbury-over/
https://www.youtube.com/watch?v=gPwtmIbxr-8
https://www.thecloudpeople.com/customer-cases/mercedes-benz
https://www.nttdata.com/global/en/news/press-release/2025/december/121900
Interested?
Send us your CV and interest, we look forward to hearing from you...
lennaert@ospreyinternational.eu
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